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SMSN 973.0 0.829% TYT 2657.5 2.9241% SMSD 806.0 0.2488% SMSN 979.0 1.4508% RIGD 60.7 1.1667% RIGD 60.0 -0.6623% SHEL 2434.0 0.1028% AZN 10444.0 0.7914% BHP 1841.5 0.2723% HSBA 827.3 -2.1178% BP-A 138.0 0.0% BP-B 154.5 0.0% ULVR 4791.0 -0.5191% CYPC 40.6 0.0% RIO 4613.0 0.5997% LLPC 1.5375 -99.0% DGED 111.88 0.9565% BP 362.2 1.2439% SBID 94.9 0.6363% DGE 2096.0 0.2871%
SMSN 973.0 0.829% TYT 2657.5 2.9241% SMSD 806.0 0.2488% SMSN 979.0 1.4508% RIGD 60.7 1.1667% RIGD 60.0 -0.6623% SHEL 2434.0 0.1028% AZN 10444.0 0.7914% BHP 1841.5 0.2723% HSBA 827.3 -2.1178% BP-A 138.0 0.0% BP-B 154.5 0.0% ULVR 4791.0 -0.5191% CYPC 40.6 0.0% RIO 4613.0 0.5997% LLPC 1.5375 -99.0% DGED 111.88 0.9565% BP 362.2 1.2439% SBID 94.9 0.6363% DGE 2096.0 0.2871%

Home » Glossary

Early Adopter

Updated on August 29, 2023

An early adopter (aka lighthouse customer) is typically an early customer of any particular company or technology. The term was first coined in the theory of Diffusion of Innovations from Everett M. Rogers. Early adopters help the companies to better understand the willingness of the customer to consume or use the products.

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