Hemnet Group AB (publ), Sweden's leading property platform listed on Nasdaq Stockholm under the ticker HEM, has announced a CEO transition effective 5 November 2026. The Board of Directors has appointed Michael Hansen as interim CEO following a mutual agreement with outgoing chief executive Jonas Gustafsson. The change comes as Hemnet moves into what the company describes as its next phase of development, following a period of strategic transformation that included lowering listing thresholds to secure a complete supply of property listings across its platform.

Key Points

  • Hemnet Group AB (publ) (-0ABY / HEM on Nasdaq Stockholm)
  • Michael Hansen appointed interim CEO effective 5 November 2026, replacing Jonas Gustafsson by mutual agreement with the Board
  • Hansen brings over 25 years of executive experience in SaaS and fintech, most recently serving in the Fortnox Group Management team from 2021 to 2025
  • Investors should watch the Board's recruitment process for a permanent CEO, which has been initiated immediately

Jonas Gustafsson Steps Down After Strategic Overhaul at Sweden's Premier Property Platform

Jonas Gustafsson, who took the CEO role at the beginning of 2025, led Hemnet through a strategic transformation that the company states involved deliberately lowering the thresholds for property listings to future-proof the platform's position as Sweden's primary housing market destination. The announcement states this period also involved creating a faster and more efficient organisation. The Board acknowledged the demands of this phase, with Chair Henrik Lönnevi noting that the necessary decisions had been taken to secure Hemnet's long-term position. The mutual nature of the departure was emphasised throughout the company's disclosure, and Gustafsson will remain available as an adviser during the transition period.

Michael Hansen's SaaS and Fintech Background Shapes His Interim Leadership Mandate

Michael Hansen, born 1971, brings more than 25 years of executive, entrepreneurial, and investment experience focused on growth companies in SaaS and fintech. Most recently, he served within the Fortnox Group Management team from 2021 to 2025, heading the Financial Services business area, which included the supervised payment institution Fortnox Finans AB. He is also the founder and former CEO of fintech company Capcito, which Fortnox acquired in 2021. The announcement states that Hansen additionally holds board chair and investor experience in international platforms including Elite Prospects and Binogi, underscoring his background in scaling digital marketplaces and growth businesses.

Permanent CEO Search Begins as Hemnet Targets Operational Momentum and Product Development

The Board has confirmed it is immediately initiating a recruitment process to appoint a permanent CEO. In the interim, Hansen's stated focus will be on maintaining operational tempo, developing Hemnet's products, and maximising value for property buyers, sellers, and real estate agents — the three core user groups served by the platform, which has operated since 1998. The announcement describes Hemnet as occupying a position of strength following the recent strategic shift, with a complete marketplace now secured and new commercial opportunities identified for the platform's next development phase.