Moonpig Group plc (MOON), the leading online greeting cards and gifting platform, has published its latest voting rights and capital disclosure in accordance with DTR 5.6.1R. As at 30 October 2026, the company's total issued ordinary share capital stands at 293,108,726 ordinary shares of 10 pence each. The company holds no shares in treasury on a statutory basis, meaning the total number of voting rights equals the full issued share count. Investors monitoring shareholder structure and dilution risk may note the disclosure also covers shares held within the company's Employee Benefit Trust.

Key Points

  • Moonpig Group plc (MOON) — online greeting cards and gifting platform operating Moonpig, Red Letter Days, Buyagift, and Greetz brands
  • Total voting rights confirmed at 293,108,726 ordinary shares of 10 pence each as at 30 October 2026
  • 316,782 shares held in the Employee Benefit Trust; the trustee has agreed not to vote these shares
  • Investors should watch future monthly disclosures for any changes in issued share capital or EBT holdings

Moonpig Group Confirms 293,108,726 Ordinary Shares Carry Full Voting Rights

In line with its obligations under DTR 5.6.1R, Moonpig Group plc notified the market that its entire issued ordinary share capital of 293,108,726 shares, each carrying a nominal value of 10 pence, constitutes the total number of voting rights as at 30 October 2026. The company holds no shares in treasury at the statutory level, meaning no deduction is applied to the voting rights figure. This disclosure provides shareholders and prospective investors with the denominator required to calculate the percentage thresholds for notification purposes under the FCA's Disclosure Guidance and Transparency Rules.

316,782 EBT Shares Excluded From Voting and Earnings Per Share Calculations

Moonpig Group holds 316,782 ordinary shares within its Employee Benefit Trust, established to support employee incentive arrangements. The trustee of the EBT has agreed not to exercise voting rights attached to these shares. Under IFRS accounting treatment, shares held by the EBT — which is consolidated within the Group — are classified as treasury shares in the consolidated financial statements. Accordingly, they are presented as a deduction from equity and are excluded from the weighted average number of shares used when calculating earnings per share, a metric closely watched by analysts assessing returns to shareholders.

Moonpig's UK and Netherlands Platform Operations Underpin the Group's Capital Structure Context

Moonpig Group operates as a leading online greeting cards and gifting platform across two markets, running the Moonpig, Red Letter Days, and Buyagift brands in the UK alongside the Greetz brand in the Netherlands. The group's revenue model centres on personalised cards, a curated gifts range, and next day delivery, delivered through proprietary technology platforms and apps. The company's data science capabilities are cited as central to optimising and personalising the customer experience, offering scalability across its brand portfolio as the group pursues growth in the online gifting sector.