Naked Wines PLC (AIM: WINE), the online direct-to-consumer wine retailer, has disclosed that a fund closely associated with its Non-Executive Chair, Jack Pailing, purchased 20,000 ordinary shares on 9 November 2026. The acquisition was made by Eschler Global Fund SPC – Colebrooke Opportunities Fund SP at a price of £0.673384 per share, representing a total consideration of £13,467.68. Following the transaction, Mr Pailing's combined beneficial and associated interest in the company stands at 1,164,593 ordinary shares, equivalent to approximately 1.76% of voting rights.

Key Points

  • Naked Wines PLC (AIM: WINE), online subscription-based wine retailer founded in 2008
  • Eschler Global Fund SPC – Colebrooke Opportunities Fund SP, a person closely associated with Non-Executive Chair Jack Pailing, acquired 20,000 ordinary shares of 7.5 pence each
  • Transaction executed at £0.673384 per share, totalling £13,467.68, on the London Stock Exchange AIM market on 9 November 2026
  • Investors may watch for further director-level dealing activity as an indication of board sentiment towards the company's strategic outlook

Eschler Global Fund Acquires Naked Wines Shares at £0.673384 on Behalf of Jack Pailing

The purchasing entity, Eschler Global Fund SPC – Colebrooke Opportunities Fund SP, is classified as a person closely associated with Jack Pailing under the UK's market abuse disclosure regime. The transaction constitutes an initial notification under PDMR rules and was conducted on the London Stock Exchange's AIM market. The 20,000 ordinary shares were acquired at a price of £0.673384 each, with an aggregate transaction value of £13,467.68. Each share carries a nominal value of 7.5 pence, as stated in the company's announcement published via RNS on 9 November 2026.

Jack Pailing's Total Beneficial Interest in Naked Wines Rises to 1,164,593 Shares

Following the purchase, the combined beneficial and closely associated shareholding attributed to Jack Pailing totals 1,164,593 ordinary shares in Naked Wines PLC. The announcement states this represents approximately 1.76% of the company's total voting rights. Pailing serves as Non-Executive Chair of Naked Wines, a role that carries board-level oversight responsibilities. PDMR transactions of this nature are required to be publicly disclosed under UK Market Abuse Regulation, ensuring transparency around dealings by those in positions of managerial responsibility.

Naked Wines' Angel Subscription Model and Global Winemaker Network Underpin Its Business

Naked Wines operates a distinctive subscription model, connecting paying members — referred to as "Angels" — with independent winemakers across 20 countries. The company funds winemakers' production costs upfront, enabling access to over 2,500 exclusive wines from approximately 280 producers. The business serves customers in the UK, US, and Australia, and was founded in 2008. Its revenues depend on sustained Angel membership engagement, meaning subscriber retention remains a central operational risk. The company positions itself away from discount-driven competition, targeting consumers who prioritise craft and provenance.