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Highlights

  • YouGov’s FY24 revenue increased by 29.8% YoY, reaching GBP 335.30 million, driven by CPS contributions
  • YouGov raised its annual dividend by 2.9%, paying 9.0 pence per share in FY24

YouGov PLC (LSE:YOU) is a global company listed on the FTSE AIM UK 50 Index. It specialises in online research, data, and analytics technology. The company provides valuable data and insights to help clients optimise their marketing and communication strategies, from exploration to measurement.

In the financial year 2024 (FY24), YOU reported a revenue of GBP 335.30 million, reflecting a 29.8% YoY increase from FY23, driven primarily by a higher contribution from Consumer Panel Services (CPS) of GfK GmbH. This growth was bolstered by a greater level of research delivery completed in July 2024. In FY24, operating profit saw a slight increase of 1.0% YoY, reaching GBP 49.60 million, supported by the CPS contribution.

Additionally, the company paid a final dividend of 9.0 pence per share on 9 December 2024, with an ex-dividend date of 29 November 2024. The total dividend for the year was raised by 2.9%, from 8.75 pence to 9.00 pence per share.

Company Outlook

YouGov’s performance is aligned with forecasts, driven by solid demand for custom research data and an optimistic outlook for data products, with sales bookings expected to increase in the second and third quarter of FY25.

The company is on target to meet FY25 market expectations, with the second half anticipated to show better results due to ongoing restructuring efforts. With a strong balance sheet and GBP 74 million in cash reserves, YouGov is focused on enhancing its data products, advancing AI technology, and expanding its research team to support growth in FY25 and beyond.

Top 10 Shareholders

The top 10 shareholders of YOU account for approximately 41.32% of the company’s total shares. Liontrust Investment Partners LLP leads with around 7.92%, closely followed by Octopus Investments Limited at 6.16%.

Stock Information

Over the past three months, the stock has decreased by approximately 6.59%, while it has seen a larger drop of around 19.99% over the last six months. The stock has a 52-week range between GBX 367.00 and GBX 1,285.13 and is currently trading below the average of this range. As of 21 January 2025, the stock closed at GBX 368.00.

Note 1: Past performance is not a reliable indicator of future performance.
Note 2: The reference data for all price data, currency, technical indicators, support, and resistance levels is 21 January 2025. The reference data in this report has been partly sourced from EODHD/Others.