Explore 3 Stock Ideas & Industry Insights Download Free Report

8082-737-676
Shopping Cart 0
countryflagUK
Login

Baozun Inc

Consumer Cyclical US BZUN

2.84USD
0.07(2.53%)

Last update at 2026-06-24T17:49:00Z

Day Range

2.742.98
LowHigh

52 Week Range

2.074.88
LowHigh

Fundamentals

  • Previous Close 2.77
  • Market Cap173.15M
  • Volume705336
  • P/E Ratio-
  • Dividend Yield-%
  • EBITDA318.78M
  • Revenue TTM9945.48M
  • Revenue Per Share TTM171.99
  • Gross Profit TTM 5059.72M
  • Diluted EPS TTM-0.62

Source: TradingView
The charts and visual representations are sourced from TradingView through embedded widgets. For any issues with chart display, please visit the TradingView website

Analyst Recommendations

Financials

Income Statement

Balance Sheet

Change in Cash

Total Operating Cash

Dividends Paid

Breakdown 2025-12-31 2024-12-31 2023-12-31 2022-12-31 2021-12-31
Type yearly yearly yearly yearly yearly
Date 2025-12-31 2024-12-31 2023-12-31 2022-12-31 2021-12-31
Income before tax -184.50539M -117.64500M -210.77300M -580.30800M -154.00400M
Minority interest - -46.81400M -55.64600M -42.91600M -13.86700M
Net income -235.50402M -185.19800M -278.42200M -606.78800M -209.26300M
Selling general administrative - 719.16M 855.91M 371.47M 525.80M
Selling and marketing expenses - 3380.72M 2829.02M 2674.36M 2549.84M
Gross profit 7168.69M 4486.83M 3895.60M 3424.93M 3458.56M
Reconciled depreciation - 244.85M 251.63M 196.54M 206.94M
Ebit - -54.00000M -175.68200M 33.29M -136.97200M
Ebitda -2.28986M 190.85M 75.95M 92.26M 69.96M
Depreciation and amortization - 244.85M 251.63M 58.97M 206.94M
Non operating income net other - - - - -
Operating income -2.28986M -114.82500M -206.38000M 33.29M -136.97200M
Other operating expenses 9676.81M 9537.05M 9018.39M 8354.19M 9389.24M
Interest expense 43.36M 38.99M 41.34M 56.92M 56.85M
Tax provision - 20.74M 12.00M 26.48M 55.26M
Interest income - 68.75M 82.11M 45.82M 62.94M
Net interest income - 29.77M 40.77M -11.10100M 6.10M
Extraordinary items - - - - -
Non recurring - - - - -
Other items - - - - -
Income tax expense 9.64M 20.74M 12.00M 26.48M 55.26M
Total revenue 9674.52M 9422.23M 8812.01M 8400.63M 9396.26M
Total operating expenses 7170.98M 4601.66M 4101.98M 3378.49M 3451.54M
Cost of revenue 2505.83M 4935.40M 4916.42M 4975.70M 5937.70M
Total other income expense net -182.21553M -2.82000M -4.39300M -613.59500M -17.03200M
Discontinued operations - - - - -
Net income from continuing ops - -138.38400M -222.77600M -610.37400M -205.96300M
Net income applicable to common shares - - - - -219.83000M
Preferred stock and other adjustments - - - - -
Breakdown 2025-12-31 2024-12-31 2023-12-31 2022-12-31 2021-12-31
Type yearly yearly yearly yearly yearly
Date 2025-12-31 2024-12-31 2023-12-31 2022-12-31 2021-12-31
Total assets 9697.29M 10206.37M 10474.48M 10122.47M 12318.98M
Intangible assets 323.13M 357.28M 344.88M 350.21M 435.73M
Earning assets - - - - -
Other current assets 582.70M 362.23M 39.23M 554.41M 572.77M
Total liab 4202.20M 4426.15M 4622.74M 4446.13M 5837.63M
Total stockholder equity 3644.94M 3913.78M 4097.20M 4084.16M 5938.98M
Deferred long term liab - - - - -
Other current liab 1397.32M 956.59M 1075.83M 1346.70M 1122.63M
Common stock 0.10M 0.10M 0.10M 0.12M 0.13M
Capital stock - 0.10M 0.10M 0.12M 0.13M
Retained earnings -934.47969M -691.74235M -506.58700M -228.16500M 425.12M
Other liab - - - - 177.51M
Good will 274.50M 362.38M 312.46M 336.33M 397.90M
Other assets - - - - 202.13M
Cash 1048.96M 1644.21M 2149.53M 2144.02M 4606.55M
Cash and equivalents - - - - -
Total current liabilities 3647.49M 3747.33M 3757.96M 3681.64M 4776.63M
Current deferred revenue - 173.76M 163.24M 120.86M 63.68M
Net debt 1224.74M 878.71M 604.90M 269.29M -626.80600M
Short term debt 1783.79M 1925.15M 1955.33M 1739.35M 3096.24M
Short long term debt - 1682.14M 1622.35M 1503.91M 2818.07M
Short long term debt total 2273.70M 2522.92M 2754.43M 2413.31M 3979.74M
Other stockholder equity 4551.81M 4550.85M 4571.44M 4296.52M 5613.87M
Property plant equipment - - - - 1748.46M
Total current assets 6807.47M 7213.73M 7290.78M 7397.12M 9203.98M
Long term investments - 341.69M 359.13M 269.69M 330.79M
Net tangible assets - - - - 5105.35M
Short term investments 1748.14M 1271.54M 720.52M 895.42M 0.00000M
Net receivables 2180.79M 2414.05M 2661.65M 2385.95M 2329.90M
Long term debt - - - - -
Inventory 1246.89M 1521.70M 1045.12M 943.00M 1073.57M
Accounts payable 466.38M 620.64M 563.56M 474.73M 494.08M
Total permanent equity - - - - -
Noncontrolling interest in consolidated entity - - - - -
Temporary equity redeemable noncontrolling interests - - - - -
Accumulated other comprehensive income 27.51M 54.57M 32.25M 15.68M -100.14500M
Additional paid in capital - - - - -
Common stock total equity - - - - -
Preferred stock total equity - - - - -
Retained earnings total equity - - - - -
Treasury stock - - - - -
Accumulated amortization - - - - -
Non currrent assets other 107.56M 107.32M 45.32M 65.11M 87.93M
Deferred long term asset charges - - - - -
Non current assets total 2889.81M 2992.65M 3183.69M 2725.35M 3115.00M
Capital lease obligations - 840.94M 1132.08M 909.40M 1161.67M
Long term debt total - - - - -
Breakdown 2024-12-31 2023-12-31 2022-12-31 2021-12-31 2020-12-31
Type yearly yearly yearly yearly yearly
Date 2024-12-31 2023-12-31 2022-12-31 2021-12-31 2020-12-31
Investments -817.60600M -340.37200M -1306.66100M 945.83M -457.68800M
Change to liabilities - - - 39.31M -450.81700M
Total cashflows from investing activities -817.60600M -340.37200M - 375.82M -616.36700M
Net borrowings 105.24M 99.65M - 548.46M -428.49000M
Total cash from financing activities -19.73700M -8.03300M -1650.40200M 749.95M 2666.84M
Change to operating activities - - - -186.52900M 642.49M
Net income -138.38400M -278.42200M -610.37400M -205.96300M 426.53M
Change in cash -707.98100M 106.57M -2454.04000M 968.75M 2204.21M
Begin period cash flow 2352.30M 2245.72M 4699.76M 3731.02M 1526.81M
End period cash flow 1644.31M 2352.30M 2245.72M 4699.76M 3731.02M
Total cash from operating activities 101.28M 448.25M 382.61M -96.10700M 310.01M
Issuance of capital stock - - 0.00000M 0.00000M 3127.30M
Depreciation 244.85M 251.63M 196.54M 206.94M 151.72M
Other cashflows from investing activities -79.70000M -70.74200M - -8.80000M -8.80000M
Dividends paid 1.08M 1.12M - - -
Change to inventory -222.49800M 32.13M -31.02600M -137.04400M -237.68000M
Change to account receivables 238.45M 226.89M -42.36600M -98.60100M -400.11200M
Sale purchase of stock -95.50200M 0.00000M -446.63600M -1060.35300M -
Other cashflows from financing activities -28.39200M -106.56300M 1932.05M 1810.31M 204.15M
Change to netincome - - - 546.45M 233.50M
Capital expenditures 208.27M 165.01M 259.24M 352.78M 158.58M
Change receivables - - - - -
Cash flows other operating - - - - -
Exchange rate changes - - - - -
Cash and cash equivalents changes - - - - -
Change in working capital -266.55900M 261.99M -59.16000M -653.33200M -526.43600M
Stock based compensation 76.26M 103.45M 142.38M 196.55M 108.44M
Other non cash items 226.00M 109.61M 769.33M 423.36M 150.31M
Free cash flow -106.99100M 283.25M 123.36M -448.88700M 151.44M

Peer Comparison

Sector: Consumer Cyclical Industry: Internet Retail

Company Change (USD) Price (USD) Trailing PE (x) Forward PE (x) Price Sales TTM (x) Price to Book Value (x) Enterprise Value to Revenue (x) Enterprise Value to EBITDA (x)
BZUN
Baozun Inc		 0.07 2.53% 2.84 - 16.37 0.02 0.34 0.08 4.36
AMZN
Amazon.com Inc		 4.64 1.98% 238.75 34.61 30.77 3.75 6.54 3.79 16.44
BABAF
Alibaba Group Holding Ltd		 -0.1975 1.54% 12.65 24.65 20.62 0.33 2.20 2.17 16.99
BABA
Alibaba Group Holding Ltd		 -1.95 1.90% 100.65 24.68 20.58 0.33 2.20 2.17 16.98
PDD
PDD Holdings Inc.		 -0.13 0.17% 76.43 20.54 13.26 0.62 5.93 0.50 1.74

Reports Covered

Stock Research & News

View All

Profile

Baozun Inc., through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China. It operates in two segments, E-Commerce and Brand Management. The company offers end-to-end e-commerce solutions, including sales of apparel, and home and electronic products; online store design and setup; visual merchandising and marketing; online store operations; customer services; warehousing; and order fulfillment services. It also provides brand management services, such as strategy and tactic positioning; branding and marketing; retail and e-commerce operations; supply chain and logistics; and technology empowerment services. The company serves brand partners in various categories, including apparel and accessories; appliances; electronics; home and furnishings; food and health products; beauty and cosmetics; fast moving consumer goods; mother and baby products; and automobiles. The company was formerly known as Baozun Cayman Inc. and changed its name to Baozun Inc. in March 2015. Baozun Inc. was founded in 2007 and is headquartered in Shanghai, the People's Republic of China.

Baozun Inc

No. 1-9, West Jiangchang Road, Shanghai, China, 200436

Key Executives

Name Title Year Born
Mr. Junhua Wu Co-Founder, Chief Growth Officer & Director 1978
Mr. Wenbin Qiu Co-Founder, Chairman & CEO 1968
Mr. Arthur Yu Chief Financial Officer 1981
Ms. Wendy Sun Investor Relations Director NA
Mr. Yuen Lung Kwok Chief Human Resource Officer 1964
Ms. Sandrine Zerbib Pres of Baozun Brand Management NA
Ms. Chunlu Li VP of BD 1984
Mr. Wenbin Qiu Co-Founder, Chairman of the Board & CEO 1968
Mr. Arthur Yu Chief Financial Officer 1982
Mr. Tao Liang Senior Vice President 1988

Disclaimer - This information, including any data, is sourced from Unicorn Data Services SAS, trading as EOD Historical Data (“EODHD”) on an ‘as is’ basis, using their API. We cannot guarantee the completeness or validity of the information and data provided on this page, as well as via the API. In some cases, the data may include analyst ratings or recommendations sourced through the EODHD API, which are intended solely for general information purposes.
This information does not consider your personal objectives, financial situation, or needs. Kalkine is not liable for any errors or omissions in the information provided or for any actions taken in reliance on it. You should seek advice from a financial adviser, stockbroker or other professional adviser (including taxation and legal advice) as necessary before acting on this information.

We use cookies to help us improve, promote, and protect our services. By continuing to use this site, we assume you consent to our Cookies Policy. For more information, read our Privacy Policy and Terms and Conditions